In the vast landscape of online content, YouTube stands as an undeniable giant. With over 2 billion logged-in monthly users, the platform offers an extensive array of videos covering everything from educational content to entertainment, vlogs to music. As creators strive to capture their audience’s attention and maximize watch time, the question of video length becomes pivotal. Is there an ideal duration that strikes the balance between engagement and viewer retention?
I would argue that Youtube videos should only be 8 to 12 minutes long, and that the 10-minute mark might just be the sweet spot. Beyond that, I’d rather just click