Magic Data is Smart’s take on GOMO that offers fixed data volume without an expiration period.
The fact that Smart doesn’t have a dedicated web page outlining the mechanics of their Smart Magic Data addon speaks volumes about its commitment to keeping the addon available to its regular customers in the near future. The option to register/subscribe disappeared recently from its Gigalife app as well.
Smart is not so sure whether to actually offer their Smart Magic Data or not. For one, the addon mechanics cannot be found in any page of Smart. You can only avail from the Giga Life app. And it’s available only to prepaid subscribers. There have been instances where users reported that the Magic Data disappeared from available upgrade options in the Giga Life app.
One thing is for sure, that Smart is not sure whether to continue with this offering. With the Magic Data addons, Smart is encouraging its postpaid subscribers to switch to prepaid instead.
With the coming of DITO and introduction of Globe’s GOMO, it’s Smart’s move. And they come up with: Smart MAGIC DATA:
The Magic Data appears for now to be available only to Smart’s prepaid subscribers, and it seems to be not so competitive compared to GOMO, but this development is welcome anyway, especially if you frequent an area where you find Globe’s network connection to be spotty.
You can subscribe to Smart’s Magic Data by going to their Gigalife mobile app.
In these new Giga packages of Smart, you’ll be allocated 3GB per day, and they expire, well, as often as, every day! Whether you like it or not, you’ll be forced to consume that much data in a day, otherwise you can bid them goodbye anyway.
In real life, however, we don’t stop, we GOMO! For P299, you’ll have 25GB of data that never expire. If you really are a heavy user, you’ll actually find this expensive, as this translates to ~P1,200 for 100GB, vs. Smart’s 114GB for ~P1,000. But really, don’t you bump into slack days when you’d wish you could hold on to some of your data?
We’re not even talking here yet about the much cheaper call and text rates should you opt to convert some of your GOMO data to text and/or call minutes.
So, unless Smart could find a way to compete to what GOMO offers, Globe will surely be the winner here.